Launch of the second season of the Basta Khair initiative in Al-Baha during Ramadan
The Baha Municipality announced the launch of the second season of its "Basta Khair" initiative for this year, coinciding with the approach of the holy month of Ramadan. This step comes as part of the municipality's ongoing strategy to support entrepreneurs and productive families, and to enable street vendors to conduct their business activities in a regulated and safe environment.
Objectives of the initiative and organization of seasonal markets
The initiative primarily aims to create organized and designated spaces for displaying and selling a variety of Ramadan products, directly contributing to eliminating the phenomenon of unregulated street vending that can mar the urban landscape. Through "Basta Khair" (Goodness Stall), the municipality seeks to promote compliance with municipal and health regulations, ensure the safety of food and products offered to consumers, and enhance the quality of life in the area by creating a suitable and attractive marketing environment for small and medium-sized enterprises.
A developmental context that aligns with the Kingdom's Vision 2030
This initiative is integral to the broader transformation underway in Saudi Arabia under Vision 2030, particularly concerning the Quality of Life Program and the empowerment of the non-profit sector and small businesses. Municipalities across the Kingdom are working to transform street vending from an unregulated, individual activity into a sustainable commercial enterprise by providing municipal incubators and modern retail outlets that reflect the region's identity and heritage, while also creating decent job opportunities for Saudi citizens.
The economic and social impact of Ramadan
The launch of the second season is particularly significant given its timing with the holy month of Ramadan, a period of considerable economic and social activity in Saudi society. Such initiatives play a pivotal role in stimulating local commerce, providing a platform for local producers to showcase their food and handcrafted products, which are in high demand during this month. They also contribute to creating a vibrant Ramadan atmosphere that fosters a spirit of solidarity, and offer residents and visitors safe entertainment and shopping destinations that are subject to ongoing health monitoring.
Invitation to register and participate
The Baha Municipality confirmed that the initiative represents a golden opportunity for emerging business owners to benefit from fully equipped sites with essential services. The municipality urged all interested entrepreneurs and home-based businesses to quickly register and reserve their sites via the designated online link, emphasizing the importance of capitalizing on these opportunities, which support the local economy and contribute to achieving the region's sustainable development goals.
