Localities

Basel and Nusuk agreement worth 50 million riyals to support pilgrims

In a move reflecting a deep national commitment and an ambitious strategic vision, the Bazel Charitable Foundation, the philanthropic arm of Assas Real Estate Company, signed a landmark cooperation agreement with the Nusk Humanitarian Foundation worth a total of 50 million Saudi riyals. This agreement aims to support and enhance the services provided to pilgrims and improve the quality of programs and initiatives at the Two Holy Mosques, directly aligning with the objectives of the Kingdom's Vision 2030.

Details of the agreement and official attendance

The agreement was signed under the patronage of the Minister of Hajj and Umrah, and in the presence of Dr. Tawfiq bin Fawzan Al-Rabiah, Chairman of the Board of Directors of the Nusuk Humanitarian Foundation, along with Mr. Abdullah bin Majid Al-Majid, Chairman of the Board of Trustees of the Bazel Charitable Foundation, and Mr. Khalid Al-Majid, a member of the Board of Trustees. This signing culminated the Bazel Foundation's participation in the Non-Profit Sector Forum, reinforcing the concept of effective national partnerships that open new horizons for integration between the charitable and governmental sectors.

The context of Vision 2030 and the Guests of God Service Program

This agreement gains its utmost importance from its close connection to the "Serving the Guests of God" program, one of the most important programs for achieving the Kingdom's Vision 2030. Through this vision, the Kingdom seeks to bring about a qualitative shift in the Hajj and Umrah experience, with the aim of hosting 30 million Umrah pilgrims by 2030. To achieve this ambitious goal, the concerned authorities are not content with just increasing the numbers, but are focusing primarily on enriching the religious and cultural experience of pilgrims and Umrah performers, which is what this partnership seeks to achieve by injecting charitable investments into improving the infrastructure of humanitarian services.

Empowering the non-profit sector in the Kingdom

This partnership is a prime example of the transformation underway in Saudi Arabia's non-profit sector. Instead of relying on traditional donations, charitable organizations like Bazel and Nusk are forging sustainable strategic partnerships that ensure efficient spending and maximize social impact. This agreement leverages shared resources and expertise to launch innovative programs that facilitate the Hajj and Umrah pilgrimages, from their arrival in the Holy Land to their departure, further solidifying the Kingdom's position as the heart of the Islamic world.

Sustainable impact and institutional integration

Both parties affirmed that this agreement is not merely financial support, but rather a roadmap for developing a comprehensive set of initiatives aimed at achieving a sustainable developmental impact. These initiatives are expected to enhance the efficiency of field and digital services provided in the Holy Sites, positively impacting the comfort and peace of mind of pilgrims and embodying the two institutions' mission of building partnerships that make a real and tangible difference on the ground.

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