Manchester City Football Club announced on Tuesday the details of its annual financial report for the 2024-2025 season, revealing remarkable economic figures that reflect the strength of the club's brand, despite the relative decline in sporting results and its absence from the podium for the first time in eight years.
A sustainable economic model despite the challenges
The official report revealed that the club achieved its third-highest revenue in its history, with earnings of £694.1 million. This financial success, despite a marginal loss of £9.9 million, is attributed to the long-term strategic approach adopted by the Citizens' management in diversifying revenue streams. The club no longer relies solely on prize money associated with titles, but has expanded into commercial investments, broadcasting rights, and matchday revenue, making it one of the most stable clubs in the global football economy.
Sporting results below expectations
On the sporting front, the club's management considered the results of the 2024-2025 season to have fallen short of the high expectations fans had come to expect in recent years. While securing a place in the Champions League for the fifteenth consecutive season—an achievement reflecting their continued presence among Europe's elite—finishing third in the Premier League and failing to win any major trophies came as a relative shock to fans of the Sky Blues, who had dominated English football for years.
A new era: promising signings and farewells to legends
The season saw radical changes to the first-team squad, with the club injecting new blood through strategic investments in the form of Tijani Renders, Ryan Cherki, and Nico González. These signings coincided with the welcome news for fans that the prolific Norwegian striker Erling Haaland would be staying with the club for the next decade, ensuring a formidable attacking force for the future.
In contrast, the most emotional and impactful moment was the announcement of the end of the career of Belgian star Kevin De Bruyne, who left the club after a full decade (10 years) full of achievements and titles, as the club turned the page on one of the most prominent playmakers in the history of the English Premier League.
Administrative changes shape the future
The changes weren't limited to the pitch; they extended to the club's administrative structure. Txiki Begiristain concluded his tenure as sporting director after 13 years of remarkable success that helped shape the modern Manchester City identity. Hugo Viana is set to assume this crucial role, having worked closely with Begiristain during a carefully planned transition to ensure continuity of the club's management philosophy and a smooth handover of responsibilities. This underscores the club's professionalism in managing succession in leadership positions.
