
NHC and SERC partner to promote waste management and recycling
Strategic partnership towards a sustainable urban environment
In a pioneering step reflecting the national drive towards achieving sustainable development, the National Housing Company (NHC), represented by its asset management subsidiary, announced the signing of a significant strategic partnership with the Saudi Investment Recycling Company (SIRC), a prominent company affiliated with the Public Investment Fund. This agreement aims to develop and implement integrated and innovative solutions in the fields of waste management and recycling, directly contributing to enhancing environmental sustainability and improving the efficiency of operational services within the diverse urban destinations developed by the company across the Kingdom of Saudi Arabia.
Details of the agreement and its common objectives
The signing ceremony for this agreement took place in the presence of leading figures from both sides. Representing the National Housing Company (NHC) was its CEO of Asset Management, Mr. Abdulaziz Al-Rumaih, while representing Serc was its CEO of Business Development, Mr. Ahmed bin Ali Al-Juhani. This partnership embodies the shared and profound vision of both parties towards building a sustainable urban future. It also reflects a firm commitment to developing the waste management sector by adopting best practices and modern technologies that support the concept of the circular economy, which will positively impact the quality of life for residents and communities.
Historical context and the role of the circular economy
To understand the broader context of this partnership, it's important to note that the establishment of the Saudi Investment Recycling Company (SIRC) by the Public Investment Fund in 2017 was a strategic response to the urgent need to develop the Kingdom's waste management sector. SIRC aims to lead the transition to a circular economy by diverting significant amounts of waste away from landfills and reducing carbon emissions. These objectives align with the role of the National Housing Company (NHC), the region's largest real estate developer, which is spearheading extensive efforts to provide integrated and sustainable residential environments that meet the aspirations of Saudi families.
Implementation mechanisms and specialized services
The new partnership focuses primarily on providing specialized and professional services for managing various types of waste generated by residential and commercial projects. This includes sorting, processing, and recycling according to the highest and best environmental standards adopted both locally and internationally. This approach will significantly improve waste management efficiency, maximize the use of available resources, reduce waste, and preserve natural resources for future generations.
Expected impact and alignment with Saudi Vision 2030
At the local and regional levels, this step is of paramount importance given the scale of National Housing Company's (NHC) operations. With its expanding portfolio of 25 urban destinations across 16 Saudi cities, the company is committed to adopting green environmental solutions and initiatives. Collaborating with leading sustainability organizations like SIRC will not only enhance the urban landscape but also protect public health and the environment. These ambitious efforts are perfectly aligned with the goals of Saudi Vision 2030 and the Saudi Green Initiative, which aim to build smart cities and more sustainable destinations, achieving an ideal balance between economic and urban growth on the one hand, and environmental protection on the other.



