International interest in the King Abdulaziz Center's pavilion at the Cairo Book Fair

The King Abdulaziz Center for Cultural Communication's pavilion at the Cairo International Book Fair, currently running from January 21 to February 3, 2026, has witnessed a large turnout and significant diplomatic activity since its opening day. The pavilion has attracted a number of international officials and diplomats, reflecting the prestigious standing of the Center and its pivotal role in promoting dialogue and intellectual exchange on both regional and international levels.
High-level diplomatic presence
At the start of the events, the pavilion welcomed the Ambassador of the Custodian of the Two Holy Mosques to the Arab Republic of Egypt, Saleh Al-Hussaini, accompanied by the Acting Head of the Saudi Cultural Attaché, Dr. Mansour Al-Khathlan. During the visit, they were briefed on the center's latest publications and strategic programs aimed at consolidating the concepts of peaceful coexistence. This intellectual content reflects the Kingdom of Saudi Arabia's noble mission of promoting moderation and tolerance, and building bridges of understanding between different peoples and cultures.
In the context of strengthening fraternal relations, His Excellency the Egyptian Minister of Culture, Dr. Ahmed Henou, visited the pavilion, where he praised the center's enlightening role. The Egyptian minister emphasized the importance of such intellectual initiatives in addressing contemporary cultural challenges, stressing the deep cultural ties between the Kingdom and Egypt, which serve as a model of Arab integration in the fields of thought and creativity.
Global communication and cultural openness
The interest wasn't limited to the Arab world; it extended to include a distinguished international presence. The pavilion welcomed Mr. Choi, the Chargé d'Affaires of the Republic of Korea to Egypt, where the center's efforts in the field of intercultural dialogue were reviewed, and ways to exchange knowledge and expertise between the two sides were discussed. Coinciding with Romania's participation as the guest of honor at this session, the center's Deputy Secretary-General, Ibrahim Al-Asimi, met with His Excellency Andras Istvan Dimitar, the Romanian Minister of Culture, to exchange views on mechanisms for promoting tolerance and the role of intellectual institutions in peacebuilding.
The importance of participating in international forums
The participation of the King Abdulaziz Center for Cultural Communication in the Cairo International Book Fair is of paramount strategic importance, given that the fair is one of the oldest and most prestigious book fairs in the Middle East and the world. This annual cultural event brings together millions of visitors and thousands of publishers from across the globe, making it an ideal platform to showcase authentic Saudi identity and its positive interaction with other cultures.
This active participation aligns with the Kingdom's Vision 2030, which places great importance on enhancing the Kingdom's soft power and its presence in international forums. By showcasing intellectual initiatives and communication projects, the center contributes to correcting misconceptions and building a positive image of Saudi and Arab culture, emphasizing that dialogue is the best language for communication between people.



