10KSA Initiative in Makkah: Promoting Cancer Prevention and Early Detection

In a strategic move aimed at promoting public health and improving quality of life, the Makkah Health Cluster the "National Initiative 10KSA" across its various primary healthcare centers. This initiative seeks to highlight the importance of raising community awareness about cancer prevention and to establish a culture of early detection as a cornerstone of the modern healthcare system.
Promoting preventive health concepts
The group explained that activating this initiative is not limited to traditional campaigns, but includes implementing a comprehensive package of awareness programs and educational activities. These activities focus directly on encouraging early screening and promoting healthy lifestyles, including regular physical activity and balanced diets—factors that medical studies have proven to be crucial in reducing the likelihood of developing chronic and cancerous diseases.
The context of health transformation and Vision 2030
This initiative is particularly important given the radical transformation underway in the Saudi Arabian healthcare sector as part of Vision 2030. The healthcare system is shifting its focus from solely on treatment to prioritizing prevention, a concept known as the modern healthcare model. Initiatives like "10KSA" are effective tools for achieving the goals of the Quality of Life Program by reducing the incidence of serious diseases and increasing the average life expectancy of the population in good health.
The importance and impact of early detection
Global medical evidence indicates that early cancer detection significantly increases recovery rates and reduces the need for complex and costly treatment interventions. Based on this principle, the Makkah Health Cluster is working to remove psychological and social barriers that may prevent individuals from undergoing regular checkups, providing a supportive environment and state-of-the-art centers to serve beneficiaries.
The initiative's inclusiveness and community participation
The group indicated that the activities accompanying the initiative were designed to target all segments of society in Mecca and were implemented in all health facilities to ensure the widest possible coverage. This inclusive approach aims to enhance public health awareness and solidify the concept of community participation, where individuals become key partners in maintaining their own health and the health of their families by adopting positive behaviors.
The Makkah Health Cluster concluded by emphasizing its commitment to moving forward in achieving preventive health goals, through adopting proactive steps to reduce the spread of diseases, and making the human being the focus of health care, which will positively impact the health of beneficiaries and support the Kingdom’s efforts in building a vibrant and healthy society.



